Privacy Policy & SMS Communication Disclosure
Effective Date: June 19, 2025
Last Updated: June 19, 2025
Homestead Asset Group LLC (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share information when you visit our website, submit your information, or interact with us via text messages or other means.
Messaging Privacy Policy
This Messaging Program Privacy Policy explains how Homestead Asset Group collects and uses information about you in relation to its text message marketing program (the “Messaging Service”). We use a third-party service called Launch Control to provide the Messaging Service to you. For the purposes of the Messaging Service, Launch Control acts as our service provider and data processor of your information.
Collection of Information
We collect various information on our behalf from and about you, including information you directly provide when you use the Messaging Service. For example, we collect the phone number and email address you provided when signing up for the Messaging Service. When you send messages via the Messaging Service, we will also collect your messaging history and any information included in those messages.
We may also collect information about you using cookies or similar technologies. Cookies are pieces of information that are stored by your browser on the hard drive or memory of your device. Cookies enable personalization of your experience on the Messaging Service (e.g., sending you personalized text messages such as shopping cart reminders).
If you participate in a contest, sweepstakes, research study, or email survey associated with the Messaging Service, we will collect basic contact information and any other information you choose to provide in connection with these activities. We will also collect your contact information if you contact us with questions about the Messaging Service or for customer service.
Use of Information
We use your information to deliver, analyze, maintain, and support the Messaging Service. We may also use your information to enhance the Messaging Service features and customize and personalize your experiences on the Messaging Service.
Sharing of Information
We will not share, sell, transfer, or disclose your information, other than our messaging services, as well as in the following circumstances:
Legal Requirement and Protection of Homestead Asset Group and Others We may disclose your information as we believe such disclosure is necessary or appropriate to: (i) comply with applicable law and legal processes; (ii) respond to requests from public and government authorities, including public and government authorities outside your country of residence; (iii) enforce a contract with us; (iv) protect our rights, privacy, safety, or property, and/or that of our affiliates, you or others; and (v) allow us to pursue available remedies or limit the damages that we may sustain.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties.
Protection of Information
We take a variety of physical, technical, administrative, and organizational security measures based on the sensitivity of the information we collect to protect your information against accidental or unlawful destruction or accidental loss, alteration, unauthorized disclosure, or access. Unfortunately, no online activity can be guaranteed to be 100% secure. While we strive to protect your information against unauthorized use or disclosure, we cannot ensure or warrant the security of any information you provide. We do not accept liability for unintentional disclosure.
Retention of Information
We retain your information for as long as you participate in the Messaging Service or as needed to comply with applicable legal obligations. We will also retain and use your information as necessary to resolve disputes, protect us and our customers, and enforce our agreements.
Choices and Controls
Consent to receive automated marketing text messages is not a condition of any purchase. You can opt-out of receiving further commercial text messages via the Messaging Service by responding to any of our text messages with any of the following replies: STOP, END, CANCEL, UNSUBSCRIBE, or QUIT.
Text Message Campaign Data Selling
If you sign up to receive text messages from us, we will not sell Personal Information collected specifically in connection with such service, including your mobile telephone number or consent data, to any third party, and we will not share such Personal Information with any third party for cross-context behavioral advertising or targeted advertising purposes.
Contact Information
If you have questions or concerns about this policy or your data, contact us:
Homestead Asset Group LLC
Email: info@homesteadassets.com
Website: https://homesteadassets.com
Homestead Asset Group Messaging Terms & Conditions
You agree to receive recurring automated promotional and personalized marketing text (e.g., SMS and MMS) messages (e.g. cart reminders) from Homestead Asset Group, a brand owned and operated by Homestead Assets, including text messages that may be sent using an automatic telephone dialing system, to the mobile telephone number you provided when signing up or any other number that you designate. Consent to receive automated marketing text messages is not a condition of any purchase. Msg & Data rates may apply. Message frequency will vary. Homestead Assets reserves the right to alter the frequency of messages sent at any time, so as to increase or decrease the total number of sent messages. Homestead Assets also reserves the right to change the short code or phone number from which messages are sent. Not all mobile devices or handsets may be supported and our messages may not be deliverable in all areas. Homestead Assets, its service providers, and the mobile carriers supported by the program are not liable for delayed or undelivered messages.
We are able to deliver messages to the following mobile phone carriers: AT&T, Verizon Wireless, Sprint, T-Mobile, and other major national and regional carriers.
Cancellation
You can cancel the SMS service at any time. Just text “STOP” to the short code. After you send the SMS message “STOP” to us, we will send you an SMS message to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join again, just sign up as you did the first time and we will start sending SMS messages to you again.
Help
Text the keyword HELP to return customer care contact information.
Customer Care
If you are experiencing any problems, please email info@homesteadassets.com.
Other Terms
These Messaging Terms & Conditions are a part of and subject to our Terms of Use and our Privacy Policy (collectively with these Messaging Terms & Conditions, the “Terms Documents”). By participating in our text message program, you agree to our Terms Documents. To the extent that a conflict exists between these Messaging Terms & Conditions and our Terms of Use, these Messaging Terms & Conditions will control.
Contact
This messaging program is a service of Homestead Assets, located at the #286 1223 W. Main St, Sun Prairie, WI 53590.